inTouch Technologies is a hardware startup dedicated to helping people stay connected beyond the boundaries of a traditional cellular network. Under the Cornell Accelerator, our team developed radio frequency designed phone cases that leverage the sensors and processing capabilities already embedded in smartphones to provide direct point to point communication with other users.
My main role in the team was to create the brand identity and design the UX/UI for the mobile app connected to the hardware. As the co-founder, I played multiple roles in the company including developing business models, pitching to investors and leading market research.
Co-founder / Designer
August 2014 - March 2015
Product - Phone case that enables you to communicate without wifi or cellular signal
The prototype uses RF design to leverage the sensors and processing capabilities already embedded in smartphones to provide direct point to point communication with other users.
The Why - When does mobile communication fail on us?
The problem of solely relying on the traditional network boils down to three cases:
1) When network does not exist in a deserted place
2) When network is weak due to crowded coverage ex) Outdoor concert
3) When the user simply wants to go off the grid ex) Avoid the bombardment of emails on vacation but still want to stay connected with certain people.